Youtube marketing is a form of online marketing that involves promoting your business, products, or services on Youtube. It can include creating adverts to promote your business on Youtube and encouraging people to view them. Or one can do it by posting videos on targeted social media platforms such as Instagram or Pinterest to reach a wider audience. There are many reasons why you should consider using YouTube marketing. Firstly, it helps you improve your website’s search engine ranking by improving its quality and boosting its authority with search engines such as Google and Bing. Secondly, it can help you increase the number of leads that come into your business by targeting specific industries with suitable ads and content on platforms such as Google Adwords. Finally, it can help you increase brand awareness for your business by getting your videos in front of more people.